Gin & tonic for the win!

The Insiders sent me a rather large box of J&B, Smirnoff, Gordon and Captain Morgan rum premixes. The idea is to taste then vote (kiesjouwmix.be) for the best one of these four mixes. So far the score for Belgian and Dutch tasters is is

1. Smirnoff Premium Vodka with apple juice
2. J&B Scotch Whisky & Cola
3. Gordon's London Dry Gin & tonic
4. Captain Morgan Spiced Rum & cola

Now there's a thing I don't understand. Mixing your drinks with tonic or cola is logical: you add some bubbles and an extra bitter or sweet touch. But apple juice? Seriously.
I vote for Gordon's London Dry Gin & tonic, because I like all the ingredients in that mix. And, of course, the first cocktail ever was made with this particular gin and some tonic water somewhere around 1860. The funny thing is the gin was added to make the tonic more drinkable, and not the other way round: Gin and tonic was introduced "by the army of the British East India Company in India. Tonic water contains quinine, which was used to prevent malaria. Because the tonic water consumed to prevent malaria in the 18th century was extremely bitter, gin was added to make it more palatable." Add a lime for extra vitamin C and you're safe for scurvy, too.
If you have any medical uses for your apple juice, I'm happy to hear about them in the comments.

Don't boycott: make your money talk

Carrotmob "is a method of activism that leverages consumer power to make the most socially-responsible business practices also the most profitable choices. Businesses compete with one another to see who can do the most good, and then a big mob of consumers buys products in order to reward whichever business made the strongest commitment to improve the world."
Team buying or group buying (also known as store mobbing) as a shopping strategy is origanally a Chinese phenomenon: tuangou. Internet facilitates the search for co-buyers and in the end both sides profit: the shoppers benefit by paying less, and the business benefits by selling multiple items at once.
I like the idea a lot more than e.g. boycott (on the consumer side) or strikes (on the service side). But the big question is of course who defines "doing good".
Below is a nicely done animation explaining How Organized Consumer Purchasing Can Change Business.

How Organized Consumer Purchasing Can Change Business from carrotmob on Vimeo.